DALLA TERRA By altreforme

DALLA TERRA, rainbow vision of the Raw&Rainbow collection
Elegant and colorful flora rises from the earth – a symbol of vitality and beauty.
Dalla Terra is part of the Raw&Rainbow collection – a limited edition of 10 sculptures celebrating altreforme ’s tenth anniversary.

Raw&Rainbow , an iconic 10th anniversary collection, is dedicated to the two souls of altreforme : the material and the pop.
A celebration of aluminum in its pure form and its colorful, pop soul – the contrasts of altreforme take shape in the special collection Raw&Rainbow : 10 iconic objects designed by young representatives of Italian design.

“For altreforme ’s tenth anniversary, I wanted to celebrate the two souls of this brand: the material one, dedicated to pure and flexible aluminum, and the pop one, inspired by our colorful surfaces.
I selected five young Italian designers whose creative expression impressed me and asked them each to create two iconic objects—one raw and reduced, the other colorful in the colors of the rainbow—to tell the story of this decade through their personal perspective."
—Valentina Fontana Castiglioni

As a tribute to its own history, altreforme was inspired by five important names in Italian design: Antonio Aricò (in his second collaboration with altreforme), Serena Confalonieri , Marcantonio , Alessandro Zambelli and the duo Zanellato/Bortotto .
From the creativity of this dazzling team, under the artistic direction of Valentina Fontana Castiglioni , founder and art director of the brand, Raw&Rainbow was born.
Each artist was commissioned to create two objects – one with a raw, material soul, as a tribute to the material, and one in rainbow colors to show how old, reformed aluminum can transform into a pop, ironic material.
Ten true works of art that will go down in history not only of altreforme but in the history of the entire design world.